Hims vs Keeps
Keeps is cheaper to start ($14 vs $22 per month, lowest published plans). Hims scores higher overall (8.3 vs 7.7).
By Julian Caraulani · prices checked
Quick verdict
Our pick between the two: Hims
Hims scores 8.3/10 against 7.7 for Keeps, ahead on price transparency, clinical care and access. Keeps can still be the better fit: it is best for men who want plain finasteride at a low monthly price and will prepay several months.
Side by side
| Hims | Keeps | |
|---|---|---|
| Lowest price | $22/mo (paid upfront in full; plan length not stated) | $14/mo (billed every 3, 6 or 12 months) |
| Our score | 8.3/10 | 7.7/10 |
| Treatments | Erectile dysfunction (ED), Hair loss, Premature ejaculation (PE), Low testosterone (TRT and enclomiphene) | Hair loss |
| Medication in price | Included | Included |
| Drugs dispensed | FDA-approved + compounded | FDA-approved + compounded |
| Labs | Not stated | Not stated |
| Membership | None shown on the ED, hair loss or PE pages; testosterone plans need a $49 membership at checkout, billing period not given | None found |
| Insurance | No insurance required | No |
| States | All 50 states, per its own site (2026-10-31) | Most of the United States (no list published) |
| Cancellation | Cancel at least 48 hours before the next order date; no refund guaranteed once the pharmacy processes an order | Cancel in your account or by phone; shipping and consultation fees are non-refundable |
| FDA warning letters | Letter on record | None found (October 31, 2026) |
| Trustpilot | 2.9/5 (9,684 reviews) | 3.3/5 (287 reviews) |
| Best for | Men who want a large, well-known program with FDA-approved generics and discreet delivery. | Men who want plain finasteride at a low monthly price and will prepay several months. |
| Prices checked | 2026-10-31 | 2026-10-31 |
Price by treatment
The lowest all-in plan each publishes for the treatments both offer, with the page we read it on.
| Treatment | Hims | Keeps |
|---|---|---|
| Hair loss | $22/mo (billing terms not stated) source, 2026-10-31 | $14/mo (billed every 3, 6 or 12 months) source, 2026-10-31 |
Hims: a closer look
The biggest brand: generic sildenafil from $22 a month and finasteride from $22, plus many compounded mints and sprays. The FDA has sent Hims a warning letter: FDA sent Hims & Hers a warning letter on September 9, 2025 about claims for compounded semaglutide (GLP-1 weight loss), not its ED or hair loss products.
In its favour
- FDA-approved generics for ED and hair loss from about $22 a month
- Free discreet shipping and no separate visit fee
- Names its dispensing pharmacies
To weigh
- Headline prices are paid upfront, plan length not shown
- Many featured products are compounded, not FDA-approved
- Pending FTC lawsuit over billing, cancellation and health data (allegations)
Keeps: a closer look
Hair loss only: finasteride shown at $14 a month on 3- to 12-month billing, first visit free. We searched the FDA warning-letter database on October 31, 2026 and found no letter naming Keeps.
In its favour
- Lowest finasteride price shown on a program page
- FDA-approved finasteride and OTC minoxidil
- Free shipping
To weigh
- Prices conflict between pages ($14 vs $25 for finasteride)
- No LegitScript seal found on its site
- $5 annual consult after the first year
Which should you choose?
Choose Hims
Best for men who want a large, well-known program with FDA-approved generics and discreet delivery. Its lowest all-in plan is $22/mo (paid upfront in full; plan length not stated).
Check Hims's priceChoose Keeps
Best for men who want plain finasteride at a low monthly price and will prepay several months. Its lowest all-in plan is $14/mo (billed every 3, 6 or 12 months).
Check Keeps's priceHims vs Keeps: questions people ask
Is Hims or Keeps cheaper?
Keeps starts lower at $14 per month versus $22 at Hims, comparing each program's lowest all-in plan.
Which is better, Hims or Keeps?
On our published score Hims rates 8.3 and Keeps rates 7.7. Hims is best for men who want a large, well-known program with FDA-approved generics and discreet delivery; Keeps is best for men who want plain finasteride at a low monthly price and will prepay several months.
Do Hims and Keeps offer the same treatments?
Hims: Erectile dysfunction (ED), Hair loss, Premature ejaculation (PE), Low testosterone (TRT and enclomiphene). Keeps: Hair loss.
Does either include the medication in the price?
Hims: included. Keeps: included.
Men's Health Watchdog is for information only and is not medical advice. Sildenafil, tadalafil, finasteride, oral minoxidil and testosterone are prescription drugs (testosterone is a federally controlled substance); talk to a licensed clinician about whether one is right for you and at what dose. Partner links may earn us a commission; our score never depends on it. Compare other programs.